Have you heard of WorkItRichmond? The site does a wide variety of stories, including the occasional sports-related item, like one on a Richmond Triathlon organizer.

From WorkItRichmond:

Laurie Mehler’s business relies on finding an ever-increasing number of people who want to swim, bike and run … on the same day.

Mehler is the founder of Richmond Multisports, which organizes and runs (no pun intended) triathlons and duathlons around the area. Triathlons start with a swim, followed a bike ride and run. Duathlons usually have two running sections that sandwich a bike section.